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AppsFlyer

AppsFlyer is a mobile measurement and attribution platform that helps marketers track app installs, in-app events, and customer journeys across multiple platforms. It provides insights to optimize marketing campaigns and measure ROI.

Reviews and Ratings of AppsFlyer

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G2 Rating

4.5 (616 Reviews)

SaasGuro Rating

Overall 4.4 (771 Reviews)
Value for Money
Ease of Use
Support

Capterra Rating

4.5 (137 Reviews)

What verified reviews from expects say about
AppsFlyer

Insights from field experts about AppsFlyer from first hand

J. Hall

"I've had an exceptional experience with AppsFlyer. Their comprehensive analytics and attribution capabilities have greatly improved my app's marketing campaigns' effectiveness, allowing me to make data-driven decisions and drive significant revenue growth."

K. Robinson

I've been blown away by AppsFlyer's comprehensive mobile marketing analytics and attribution capabilities - their intuitive dashboard has given me unparalleled insights into my app's performance, allowing me to make data-driven decisions with ease.

R. Knight

I've had an excellent experience with AppsFlyer's analytics and attribution capabilities - seamless tracking, precise measurement, and valuable insights into app performance. Their user-friendly interface made it easy to navigate and extract meaningful data for informed decision-making. Hi...

S. Thompson

I've been using AppsFlyer for several months now and I'm thoroughly impressed. The attribution and analytics capabilities have given me unparalleled insights into my app's performance, allowing me to make data-driven decisions. The user interface is clean and intuitive, making it a breeze ...

A. Garcia

I've been blown away by AppsFlyer's precision in tracking and analyzing app marketing campaigns - the level of detail and insights provided has greatly improved my advertising strategy, allowing me to optimize and maximize ROI with confidence.

D. Wilson

I've been blown away by AppsFlyer's capabilities - seamless attribution tracking, comprehensive analytics, and actionable insights have taken my mobile marketing game to the next level. Highly recommend for any serious marketer!

C. Davis

I've been using AppsFlyer for several months now and I must say it's been a game-changer for my marketing efforts. The software has allowed me to track and measure every aspect of our app's performance, from installs to in-app purchases. I love the detailed attribution reporting which give...

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Frequently asked questions about AppsFlyer

Find answers to the most relevant queries to be able to make decisions right away.

What is AppsFlyer?

AppsFlyer is a mobile marketing and analytics platform that helps app marketers measure, analyze, and optimize their mobile user acquisition campaigns.


How does AppsFlyer track app installs?

AppsFlyer tracks app installs through its proprietary attribution technology, which uses a combination of direct SDK integration, server-to-server tracking, and partner integrations to accurately measure app install conversions.


What is the difference between attribution and analytics?

Attribution focuses on measuring the effectiveness of marketing campaigns in driving app installs, while analytics provides a broader view of an app's overall performance, including retention, engagement, and revenue metrics.


Can I use AppsFlyer with multiple apps?

Yes, you can use AppsFlyer with multiple apps under a single account. This allows for centralized management and analysis across all your mobile properties.


How does AppsFlyer handle data privacy and security?

AppsFlyer takes data privacy and security very seriously. The platform is GDPR and CCPA compliant, and it provides users with control over their own data through the use of opt-outs and data deletion features.


Can I integrate AppsFlyer with other marketing tools?

Yes, AppsFlyer integrates with a wide range of marketing tools, including Facebook Ads, Google Ads, and many others. This allows for seamless campaign management and optimization across multiple channels.


What kind of support does AppsFlyer offer?

AppsFlyer offers comprehensive customer support through its website, phone, and email channels. The platform also provides extensive documentation and a community forum for self-service support.



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