Segment is a customer data platform (CDP) that collects, unifies, and controls all your customer data from every source. It enables you to build a single, complete picture of each customer in real-time.

Segment

Unlock customer insights with Segment's scalable data platform, collecting, unifying, and activating customer data across all touchpoints for data-driven decisions.

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Reviews and Ratings of Segment

We’ve gathered all the data so you don’t have to, making decisions simple and saving you time and money.

4.5 (629)

ROI

27%

Productivity

22%

Value for Money

4.0

Ease of Use

4.2

Support

3.2

Usage by Business Size

11%

78%

11%

Categories - 4

Data Privacy

Data Quality

Data Warehouse

Product Data Management

Features - 42

Compliance Management

Consent Management

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Find features critical for making decisions

Find a specific feature the platform should have to be a great fit for your organisation.

Can this product help us with Reporting/Analytics?

Can this product help us with Document Management?

Can this product help us with Third-Party Integrations?

Can this product help us with Data Import/Export?

Segment Pricing Plans

Find out which pricing plan is the best fit for you.

Free

For small projects, or for testing

Growth

For growing teams and businesses

$100

Pro

For large teams and enterprises

$500

Segment Product Reviews

See the platform from within the latest Segment videos.

What verified reviews from expects say about
Segment

Insights from field experts about Segment from first hand.

C. Lee

Disappointing experience with Segment. The onboarding process was clunky and time-consuming. Integration issues plagued our team, causing data discrepancies and frustrating delays in analytics insights. Customer support was slow to respond and unhelpful. Not worth the hassle.

H. Evans

I've been using Segment for months and it's been a game-changer for our marketing efforts. The ease of integration with multiple tools has streamlined our data collection process, allowing us to make more informed decisions with precision. Customer support is also top-notch, providing time...

F. Foster

I've been using Segment for months now and it's been a game-changer for our marketing efforts. The ease of integration with various tools has streamlined our data flow, allowing us to gain deeper insights into customer behavior. Their robust analytics capabilities have also helped us ident...

N. Moore

I was really disappointed with my experience using Segment. The setup process was clunky and took way longer than expected. I had to spend hours on hold with their support team just to get someone to walk me through it. Once set up, the data collection and reporting features were supposed ...

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Segment is best fit for these top industries

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Agriculture

Agriculture industry software for crop management, livestock tracking, and supply chain operations. Advanced solutions to monitor growth, manage resources, and ensure sustainability. Key tools for efficient and productive farming practices.

Automotive

Automotive industry software for design, production planning, and quality control. Advanced solutions to develop vehicle models, manage manufacturing processes, and ensure safety standards. Key tools for precise and reliable automotive production.

Broadcasting

Broadcasting software for live streaming, content management, and audience engagement. Leading solutions to produce, schedule, and distribute media. Trusted by broadcasters to deliver high-quality content and grow viewer reach.

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