Google Analytics

Google Analytics is a web analytics service that tracks and reports website traffic, online engagement, and conversion metrics. It helps businesses understand how users interact with their websites and make data-driven decisions.

To set up Google Analytics, you'll need to create a GA account, obtain the tracking code (UA- or GA-), add it to your website's HTML header, and configure the settings as needed.

Google Analytics provides insights into user behavior, demographics, and online engagement metrics. It helps businesses identify areas for improvement, optimize marketing campaigns, and increase conversions.

To track events in GA, you can add custom event tracking codes to your website's HTML or use the event snippet provided by GA. You can also set up event categories, actions, and labels for more detailed analysis.

Yes, with a single GA account, you can track multiple websites using different tracking codes (e.g., UA-12345678-1, UA-98765432-2). However, each website should have its own unique code.

If you're handling sensitive user data (e.g., email addresses), use GA's features like IP anonymization or disable demographic tracking to maintain user privacy. You can also consult GA's guidelines on data protection and compliance.

Yes, Google Analytics integrates seamlessly with many third-party tools, such as AdWords, Tag Manager, Firebase, and more. You can use APIs, SDKs, or add-ons to connect GA with other services.