Mixpanel vs Google Analytics

Discover how Mixpanel and Google Analytics compare to each other by their: categories, industries, features, pricing, reviews, ease of use...

Reviews

4.6 (1,287)
4.6 (14,534)

Value for Money

4.8
4.6

Ease of Use

4.4
3.6

ROI

4%
27%

Productivity

9%
27%

Support

3.2
4.7

Categories

2
9

Industries

68
68

Features

16
86

Small Businesses

22%
21%

Medium Businesses

69%
64%

Enterprise Businesses

9%
15%

Industries Comparison

Accommodation

Administrative

Advertising

Aerospace

Agriculture

Airlines

Amusement

Animal Production

Arms

Arts

Categories Comparison

Dashboard

Data Analysis

Data Management

Data Visualization

Insight Engines

Marketing Analytics

Mobile Analytics

Product Analytics

Reporting

Web Analytics

Features Comparison

A/B Testing

AI/Machine Learning

API

Access Controls/Permissions

Activity Dashboard

Ad hoc Query

Ad hoc Reporting

Augmented Analytics

Automatic Backup

Campaign Analytics

Winners

Google Analytics

1

Overall Winner

3

Google Analytics

1

Reviews Winner

3

Mixpanel

1

Value for Money Winner

3

Mixpanel

1

Ease of Use Winner

3

Google Analytics

1

ROI Winner

3

Google Analytics

1

Productivity Winner

3

Google Analytics

1

Support Winner

3

Google Analytics

1

Categories Winner

3

Mixpanel

1

Industries Winner

3

Google Analytics

1

Features Winner

3

Mixpanel

1

Small Businesses Winner

3

Mixpanel

1

Medium Businesses Winner

3

Google Analytics

1

Enterprise Businesses Winner

3

Hi there, what do you need?

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Audit platform with integrated learning and inventory management...

I need a dental clinic software to handle, bookings and payments...

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